What does the TED questioning technique stand for?

The TED questioning technique stands for "Tell, explain, and describe." This method is commonly used in customer service and communication settings to encourage deeper dialogue and gather comprehensive information from clients.

When employed effectively, TED helps service representatives to foster a more engaging and informative conversation. For instance, by asking clients to "tell" their story, the representative opens the floor for the client to share their experiences. Following up with "explain" encourages further elaboration on key points, prompting the client to detail their circumstances or concerns. Finally, "describe" invites clients to provide vivid explanations or specifics that can help the representative fully grasp the situation at hand.

Using this technique not only enhances understanding but also builds rapport with the client, as they feel heard and valued. This method of questioning is essential in the insurance sector, where understanding the client’s needs and position is paramount in offering suitable advice and solutions.